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Embedded Finance > Embedded payments

AZ Finance Group is, both figuratively and literally, the next generation financial services consulting firm.

Rick Oglesby launched AZ Payments Group in April of 2014. It went on to great success as a leader in embedded payments, working with SaaS platforms, investors and processors to assess, develop, and implement embedded payment solutions.

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In 2021, Rick was invited by a client to work full-time leading the development of an embedded banking platform. For 2 ½ years, he worked with SaaS platforms, technologists, bankers, banking platform vendors, payment solutions providers, payroll providers, accounts receivable and accounts payable platforms, lenders and more to devise, understand, and design the best possible embedded solutions across a wealth of financial services.

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Consulting

In the summer of 2024, Rick returned to AZ Payments Group with a mission: Re-launch the company as AZ Finance Group, providing updated services across a much wider set of products, enabling the future of embedded finance. Embedded payments has become table stakes, embedded finance encompasses the next generation of embedded financial services.

 

AZFG is there to help the entire ecosystem, including investors, service providers, fintechs and SaaS platforms to manage payments, banking, accounting, payroll, accounts receivable, accounts payable, payouts, lending, and so much more.

AZFG’s team of financial services professionals is here to simplify embedded finance, and help you succeed.

What We Do

Driving Innovation and Growth in Embedded Finance for Investors, Fintechs, and SaaS Platforms.

Investment due diligence

Investment due diligence

Opportunity evaluations

Opportunity evaluations and business cases

RFPs and vendor selection

RFPs and vendor selection

Vendor strategy and integration

Vendor strategy and integration

Vendor due diligence

Vendor due diligence

Technical audits

Technical Audits

Build vs. buy analysis

Build vs. Buy Analysis

Partners

AZFG maintains strategic partnerships with the following organizations.

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Ready to Transform Your Business?

Partner with AZ Finance Group to unlock new opportunities and elevate your embedded finance solutions.

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